If you want to emphasize the uniqueness, silhouette, and shape of the building, or even give it a festive look, you can use the architectural illumination of the facades. The aim of a designer is to make the building as spectacular at night as it is during the day. Unusual lighting is especially in demand during winter when the usual colors of the city are changing, and on holidays, when people want something special. AIRA has an extensive experience in this direction and a solid portfolio of implemented projects. For example, we prepared major shopping centers in Moscow and Sant Petersburg for the New Year celebration: TsUM, VEGAS in Crocus City, Okhta Moll, and Avenue South West.